History of Sports Highlights: Replayed Plays from Edison to ESPN
Current price:
$39.95
Publication Date: July 1st, 2010
Publisher:
McFarland and Company, Inc.
ISBN:
9780786449972
Pages:
255
Usually Ships in 1 to 5 Days
Description
This book traces the development and popularity of the sportscast highlight--the dominant news frame in the crowded medium of electronic sports journalism--as the primary means of communicating about sports and athletes. It explores the intricate relationships among media producers, sports leagues and organizations, and audiences, and explains that sportscast highlights are not a recent development, given their prominent use within a news context in every medium from early news film actualities and newsreels to network and cable television to today's new media platforms.